We’re excited to announce a significant enhancement to our campaign conversion metrics (Email ROI: How is your Email performing in terms of orders placed post an email is sent?)🤩
With the recent release of “Shopify order syncing inside FreedomKit”, Shopify orders are now also included in the Conversion Metrics of Email Statistics.
Problem Statement:🔍
Previously, our campaign conversion metrics didn’t include Shopify orders, leading to incomplete attribution of sales for current sent campaigns.What We Did:⚡️
Post the release of “Shopify order syncing inside FreedomKit”, we fine tuned our logics and ensured that the orders get attributed to the campaigns for an improved Conversion Metric.
Now your Email ROI/ conversions includes Shopify orders!
Why We Did It🚀
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Improved accuracy: By incorporating Shopify orders, we provide a more comprehensive view of campaign effectiveness.
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Seamless integration: Thanks to the Payments team, confirmed Shopify orders are now visible under the Orders section, ensuring all sales data is readily available for analysis.
How to Use:👷
- Navigate the Email Campaigns under Marketing
- Navigate to Email Campaign Statistics.
- Explore the “Conversion Metrics” section to view revenue attribution statistics.
Note - These statistics are applicable for email campaigns under the Marketing section only.